The Chicken and Egg Theory - Does Backlinks Come First or Traffic?

The chicken and egg theory is amazing and funny at times. So which comes first? Nobody knows.

I think chicken comes first. What about you?

Although I may not be the best at answering such thinking questions, I definitely know about backlinks and traffic. Nope, the question here is not finding which comes first (although we will get into that later) but on which one should you focus first to get another.

Many people think getting backlinks means getting a higher position on search engine. No doubt about that. Nevertherless, if you have a big number of traffic, your chances ending up at a top position might be possible.

Let me explain bit by bit because this is really confusing.

Backlinks

Backlinks are links that people used to link back to your website. The higher the amount of backlinks, the higher your PageRank will be — thus, getting higher position on Google. Awesome right?

The problem with backlinks is that they are very difficult to obtain and what’s worse when many webmasters today decide to use “nofollow” links or else Google will slap them in the faces. :-D

Although I have many ways to build backlinks within 3 hours, it is still a long process and it definitely tests your patience.

Traffic

Traffic is the visitors to your website. The higher the better of course. Traffic is like blood and websites are like human body. Can human bodies survive without blood? I doubt so.

Backlinks VS Traffic

Okay, first up. The reason I write this article is because noone else mention about this before. I digged archives of good blogs and found nothing about this. You know why? Because most of you probably won’t even understand the theory behind this.

Let me get this straight. Backlinks can bring traffic and traffic can bring backlinks. Now you can relate with the chicken and egg theory right? If you get it awesome. If not, go out and get drunk try to think it this way: chicken lays eggs -> eggs become chickens -> chickens from the eggs lay eggs again. It’s like a neverending process.

So does backlinks and traffic. The question is, do you focus on building backlinks first so you can get high position on search engines or focus to build traffic first so that you will gain backlinks from your visitors.

I personally have tried this on 3 websites of different niches and the results remain the same. It seems that increasing backlinks is the way to go, not building up traffic.

Why?

Visitors are like a flock of birds which come and go. You need a stable flow of visitors and that’s how search engines come in. Search engines can bring in big numbers of traffic — which results in backlinks and will push your websites higher in the rankings as time goes on.

Cool huh? Of course I will not talk about building up backlinks here because that is entirely a different story.

Let’s assume you build traffic first. You got 1,000 visitors on your first day and then the next day, you’ve got only 700. Not a bad drop but 300 of them might not return and you loses your chances of building backlinks. Now, let’s say if you 10% of them will link back to you, you already lose 30 backlinks!

Simple huh? If you do not get it, comment down here. I will aid you. :razz:

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3 Comments »

Comment by Danny Cooper
2008-09-25 21:05:27

My thoughts are that both are equal.

Presuming you create good content.

People who are already reading your site will link to your good content(building you links)

If people come to your site via a link and you have good content they will stay(building you traffic)

 
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